Doing Our Part for the Future

Hunting is more than just our business — it’s our passion. That’s why we make it our mission to support national conservation efforts that ensure our sport’s future. In doing so, we’ve partnered with 2% for Conservation, joining the alliance of businesses and individuals who have committed both time and money in the name of preserving hunting and angling. We'll contribute a portion of every sale, as well as our time, with the common goal of funding critical conservation efforts and informing the public of our essential role as sportsmen and women in the protection of fish and wildlife.

What is 2% for Conservation?

2% for Conservation is a non-profit organization that certifies dedicated conservationists. They believe businesses and individuals committed to giving at least 1% of their time and at least 1% of their money to conservation organizations deserve recognition. They also believe that more businesses and more people need to get involved in conservation to ensure fish and wildlife's future existence. Overall, their goal is to preserve our hunting and angling heritage and promote the proper science-based conservation of fish, wildlife, and habitat.

The 2% for Conservation Loop

2% for Conservation, a 501(c)(3) non-profit, was started out of necessity. Many things have changed since the North American Model of Wildlife Conservation was created over 80 years ago. Consumers are better educated about conservation issues, and businesses understand the value of corporate responsibility. Hunters and anglers understand they can no longer take their favorite pastimes for granted and are increasingly dedicated to doing their part in ensuring the long-term viability of the natural environment they value so highly.

Through the mechanism provided by 2% for Conservation, connections are made and strengthened between businesses, conservation organizations, and consumers. The networks that result from this model will give a continuous funding stream for conservation efforts and a valuable opportunity to educate the public about the vital role that sportsmen and women play in conserving fish and wildlife.

Most importantly, the networks of businesses and individuals engaged in the 2% for Conservation model have a tremendous opportunity to spread the mission of conservation. It has never been more critical for sportsmen and women to educate the public about how hunters and anglers continue to fund, protect, and conserve fish and wildlife.